Proud to highlight the roots and history of Lauran Cabaret vineyards, we’ve designed a range in tribute to the winery’s historical figures, embodying the nobility and character of their wines.
The design is enhanced by mcc’s perfect crushing of the timeless Cotton White from Avery Dennison m_use.
The whole is enhanced by delicate gilding by kurz.
L’Agence des Coteaux is a brand and packaging design company specializing in visual communications for the wine and food industries. Since 2006, we have been helping all players in the wine industry to express their projects visually and define their uniqueness. Thanks to our long experience in the wine industry and our knowledge of the markets, we can maximize the strategic positioning of your brands according to sales channels and market segments, through reflection, naming and design.
Agence des Coteaux has always placed environmental issues at the heart of its thinking. Our aim is to guide and support our customers and brands in an eco-responsible approach, working with them to find the most sustainable packaging solutions. Working closely with suppliers (glassmakers, cork producers, paper manufacturers, printers, cardboard makers, etc.), we study the environmental impact of each component and propose technical platforms to minimize the impact of dry materials on the environment. Deposits, alternatives to glass, the elimination of capsules, the elimination of back labels, the choice of paper, the choice of inks, the elimination of printing options, optimized packaging are all concrete levers that contribute to more responsible packaging, without reducing perceived value.
We ardently support this necessary mutation, which is creating new expectations and new uses, and which pushes us to greater creativity every day. This dynamic is part of our Agency’s DNA, and we are convinced that creating beauty also means creating meaning.
Since 2023, Agence des Coteaux has been a member of the Partenaire des Vignerons Engagés college. Vignerons Engagés is the wine industry’s first sustainable development & CSR label, with a commitment from vine to glass. We fully support their values and actions, and know that when a collective is united around a virtuous project, it multiplies the possibilities and prospects of making concrete progress in the right direction.
CREDIT
- Agency/Creative: Agence des Coteaux
- Article Title: Agence des Coteaux Elevates Lauran Cabaret Wines with Timeless Packaging Design
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: France
- Agency/Creative City: Agence des coteaux
- Market Region: Europe
- Project Deliverables: Brand Design, Branding, Graphic Design, Label Design, Packaging Design
- Format: Bottle
- Industry: Food/Beverage
- Keywords: wine label design packaging graphic
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Credits:
Designer graphique: Agence des Coteaux