Background: In today’s competitive market, packaging is more than just a container—it’s the first interaction between a brand and its potential customers. Traditional packaging methods, while visually appealing, often fall short in providing an engaging, informative, and interactive user experience. This project investigates how AR can transform skincare packaging into an interactive educational tool, bridging the communication gap between healthcare providers and patients.

Features:
Interactive AR Content: Users can scan the packaging with their mobile devices to access interactive, visually engaging content, including application methods and ingredient information. Personalized Instructions: The app delivers personalized skincare routines and reminders based on individual needs. Progress Tracking: Users can monitor their skincare progress over time, adjusting their routines as needed.

Key Findings:
Misapplication of Products: A significant number of users misapply skincare products due to misunderstandings of instructions. Preference for Digital Instructions: Young consumers prefer visual or digital instructions over traditional written directions. Interactive Packaging Potential: AR technology can transform packaging into an educational tool, enhancing user engagement and adherence to skincare routines.

Objectives:
Enhance User Engagement: Transform skincare packaging into an interactive medium that educates and engages users. Improve Compliance: Provide clear, visual instructions to ensure proper usage of skincare products. Personalize User Experience: Develop a personalized mobile app integrated with AR to offer tailored instructions and reminders. Impact and Future Directions: This project showcases the potential of AR in the skincare industry, setting a foundation for further exploration of AR applications in various medical fields. Future work could extend AR technology to broader medical areas, incorporating facial recognition and on-body sensors for more comprehensive treatment guidance.

Conclusion:
The integration of AR in skincare packaging represents a significant leap towards enhancing user experience and improving compliance. This project not only addresses current challenges in the skincare industry but also paves the way for innovative solutions that combine technology and medicine to enhance patient care and communication.