Background
As the global population is projected to reach 9.7 billion by 2050, ensuring access to nutritious food, particularly essential proteins, has become an urgent global priority. This challenge is intensified by limited agricultural land, calling for groundbreaking solutions to secure food sources for future generations. Eyvi, a leader in Recirculating Aquaculture Systems (RAS), offers a sustainable, land-efficient approach to producing high-quality protein while conserving resources and minimising environmental impact.
Challenge
The demand for sustainable protein production methods has never been higher. The primary challenge lies in developing an efficient, eco-friendly process that uses minimal land and water resources while safeguarding animal welfare and optimising production. Eyvi needed a brand identity reflecting its innovative solutions and aligning with its mission to meet these challenges head-on.
Solution
KIND developed Eyvi’s brand identity around its position as a world leader in turn-key landbased RAS and seawater Flow-through systems, emphasising Eyvi’s commitment to efficient, healthy food production. Whether RAS or Flow-through, Eyvi’s technology is designed to focus on animal welfare, ensuring solutions that benefit both people and the planet. Eyvi’s turn-key solutions encompass pre-development, complete design/engineering, and project execution, setting new standards in sustainable aquaculture.
Web
A World Leader in Turn-key Landbased RAS Facilities
Eyvi website encapsulates the multidisciplinarity of skills and draws inspiration from a regenerative system, where every problematic is supported by a solution. With the visual support of a grid of generative patterns, the website’s flow emphasizes the dynamic exchange between upcoming challenges and the solutions yet to be developed through RAS systems.
It highlights Eyvi’s diverse expertise in providing tailored solutions for RAS technologies, as well as the benefits these solutions offer in addressing global challenges. Rooted in a strong brand identity that positions Eyvi as a pioneer in its field, it also emphasizes the regenerative nature of RAS solutions.
The site’s dynamic design is tailored to the specific and well-understood needs of clients, offering seamless navigation while showcasing Eyvi’s deep understanding of its customers’ expectations.
A macro vision that addresses global and human challenges, paired with a micro perspective offering highly precise solutions tailored to the specific needs of this specialized clientele.
CREDIT
- Agency/Creative: KIND (Conceptual Branding AS)
- Article Title: Kind Designed a Website for World Leader in Turn-key Landbased RAS Facilities Eyvi
- Organisation/Entity: Agency
- Project Status: Published
- Agency/Creative Country: Norway
- Agency/Creative City: Bergen
- Project Deliverables: Web Design
- Industry: Construction
- Keywords: WBDS Agency Design Awards 2024/25 , Aquaculture
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Credits:
Chief Creative Director: Tom Emil Olsen
Design Director: Knut Harald Longva
Senior Designer: Emil Olsen
Senior Designer: Agnieszka Gawlik
Senior Designer: Lorenzo Galbiati
Senior Designer: Saurabh Kumar
Senior Designer: Mihail Mihaylov
Graphic Designer: Piotr Deres
Graphic Designer: Clara Auda
Director of Photography: Christoffer Meyer
Photographer & Videographer: Isak Norum
Cinematographer: Will Campbell
Key Account Manager: Beate Myren Romslo
Key Account Manager: Marianne Erdal Holm
Project Manager: Laure Mediavilla
Strategic Brand Director: Thomas Danielsen
Strategic Brand Consultant: Brede Lie Reime