“Candy Planet” is a delightful and innovative brand that brings a unique twist to the world of candies. The name itself suggests a convenient and portable experience, promising a burst of sweetness in every bite.
Brand Concept: Candy Planet envisions candies in a novel form, designed for easy snacking on the go. The bite of candies is not only delicious but also offer a playful and modern approach to enjoying this classic treat. The brand aims to cater to individuals with busy lifestyles who seek a quick and delightful indulgence.
Product Features: The compact size of candies bites makes them perfect for snacking anytime, anywhere. Toss them in your bag, keep them on your desk, or enjoy them on your commute are designed for convenience.
Flavour Variety: Candies bites come in a wide range of exciting flavours, from fruit bears, watermelon and cherries options. The variety ensures that there’s a flavour to suit every palate and mood.
Packaging: I decided to use a childish, spontaneous and fun tone that appropriately conveyed the personality of the brand and the values of happiness and pleasure. The packaging is sleek, modern, and eco-friendly. The candies come in a resealable pouch or a stylish dispenser, ensuring freshness and convenience.
CREDIT
- Agency/Creative: Katerina Theodosiadou
- Article Title: Candy Planet Packaging Design by Katerina Theodosiadou
- Organisation/Entity: Freelance
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Greece
- Agency/Creative City: Thessaloniki
- Market Region: Europe
- Project Deliverables: Packaging Design
- Format: Bucket
- Industry: Food/Beverage
- Keywords: graphic design, packaging, snack, gummy, candy
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Credits:
Web Developer: Martha Theodosiadou
