Services Provided
Repositioning, Redesign of Visual Identity, Packaging, Social Media Design, Communication, Web Design, and Social Media Posts.

The Story
Terraneum was founded in 2017 in Barcelona, inspired by a family recipe that each generation enriched with a new ingredient. From the very beginning, the brand was built on the pillars of love, tradition, and craftsmanship.

Over time, this family recipe was paired with an entrepreneurial vision focused on quality and innovation. Thanks to an unstoppable partnership, an environment full of opportunities, and a great deal of passion and perseverance, the brand succeeded in sharing with the world what it does best: delicious foods crafted with love and the essence of family.

The Challenge
In a competitive and saturated market, Terraneum faced a crucial question: How can we stand out, find our voice, and gain visibility and recognition?
The brand needed to gain a more defined personality, reinforce its values, and connect with a new, broader audience.

The Solution
Through the concept of “The Shape of Flavor,” we created a “flavorful” identity that is simple, visually engaging, and emphasizes the importance of the product itself.

We shifted the brand’s tone of voice from ordinary to fun and edgy. By incorporating popular expressions, leveraging trends, and engaging actively in community conversations, we built an emotional connection with the target audience.

The Result
The outcome is a brand that stands out both on physical shelves and digital platforms. We understand the pivotal role that visuals play in purchasing decisions, so every element of Terraneum’s identity communicates flavor, tradition, and modernity.

Today, Terraneum is not just about food—it’s about creating memorable experiences that connect generations and flavors in a fresh and innovative way.