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Glossary Eco Foundation Branding by Dmytro Khrunevych

Glossary Eco Foundation Branding by Dmytro Khrunevych

Glossary Eco Foundation is committed to restoring Ukraine’s ecological potential. The foundation promotes environmental awareness and drives sustainability initiatives, focusing on key challenges such as waste management, water conservation, and the recovery of Ukraine’s ecosystem during and after the war. Its mission is grounded in the belief that a healthy environment is essential not only for individual well-being but also for a resilient and prosperous society.

The foundation emphasizes practical solutions for a sustainable future. Through educational programs, reforestation efforts, and clean-up projects, Glossary Eco Foundation collaborates with local communities, businesses, and international partners. This collaboration fosters a strong culture of environmental responsibility and actively engages citizens in caring for the planet, ensuring a cleaner, greener Ukraine for generations to come.

The visual identity of Glossary Eco Foundation captures the essence of nature and sustainability. The logo uses letterforms inspired by natural elements, blending shapes that evoke water, plants, and sunlight. Central to the identity is an emblem featuring a sprout growing from a broken tree trunk — a powerful symbol of Ukraine’s damaged ecosystem, which the foundation is helping to restore. This imagery reflects the idea of renewal and resilience in the face of adversity, emphasizing the foundation’s role in healing and revitalizing the land.

The foundation’s design approach is minimalist and environmentally conscious. Green tones are used throughout, echoing the natural world and highlighting the importance of eco-friendly materials. The clean, modern lines and soft forms represent the foundation’s commitment to sustainability, while the choice of colors, shapes, and textures evokes harmony with nature. Together, these elements create a unified visual style that not only promotes environmental values but also appeals to a global audience invested in Ukraine’s ecological revival.

Through every initiative, Glossary Eco Foundation seeks to inspire environmental stewardship, showing how, even in challenging times, collective efforts can drive lasting positive change.

CREDIT

  • Agency/Creative: Dmytro Khrunevych
  • Article Title: Glossary Eco Foundation Branding by Dmytro Khrunevych
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Ukraine
  • Agency/Creative City: Kyiv
  • Market Region: Europe
  • Project Deliverables: Brand Identity
  • Industry: Non-Profit
  • Keywords: ukraine, ecology

  • Credits:
    Visual Identity: Dmytro Khrunevych
    Photo: Andrii Chuiashenko [Seencleyr]
    Animation: Vasyl Chernenko
    Typeface: Mint Type

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