Kopi, a new café brand in Prague, Czech Republic, offers a unique brand identity design inspired by the concept of “coffee talk”—an engaging and frequent activity when people visit cafés. At Kopi, the space is thoughtfully designed to encourage lively conversations and connections among customers, creating a warm and friendly atmosphere.

With comfortable seating areas, gentle lighting, and art-inspired décor, Kopi is not just a place to enjoy excellent coffee but also an ideal destination for meetings, exchanges, and sharing ideas. The café will host skill workshops and knowledge-sharing sessions on various topics, from art and design to technology and entrepreneurship, providing customers with opportunities to learn and grow in a creative and supportive environment.

Additionally, Kopi features a plant store where customers can find a selection of lush green plants to decorate their living spaces or learn about plant care. These activities not only enrich the customer experience but also foster a positive community where people can connect, socialize, and create memorable moments.

Kopi’s brand pattern is inspired by “eye contact”—a fundamental element of human interactions. This motif captures the intimate and engaging moments when people connect through their gaze. The brand pattern not only reflects the warmth and openness that eye contact brings but also symbolizes the genuine connections and meaningful exchanges that Kopi aims to create. With its refined design and clever application in space, this pattern demonstrates the brand’s commitment to building an environment where every interaction is valued and every conversation is enriched.