At Armoder, we developed the label and packaging design for a new product from the company Artelicor: the Premium Artelicor Dry Gin. This product stands out as a handcrafted and sustainable gin, crafted with deep respect for traditional distillation methods while adopting a modern approach to sustainability. The gin offers an authentic and balanced flavor profile that reflects the dedication and passion invested in its creation. An artisanal gin made by cold maceration of eleven natural botanicals from organic production on a base of neutral alcohol of vinous origin, with a smooth and balanced taste, balsamic notes, and a hint of spice.

For the label and box design, we were inspired to create an image with a classic and timeless character, enhanced by a circular geometric pattern symbolizing harmony and balance, qualities also present in the gin itself. This design not only frames the brand as the main focal point but also reinforces the concept of the product’s exclusivity and elegance. Additionally, we used a special die-cut at the top of the label to add a distinctive touch, making the bottle stand out on the shelf and inviting consumers to explore the product further.

To enhance the tactile experience, we applied a raised print technique with Braille varnish to highlight key elements of the label, such as the brand name and specific details about the gin’s unique qualities. We chose a refined color palette in black and cream tones. This combination not only ensures clear readability of the descriptive texts but also reinforces the product’s visual identity, creating a strong presence that aligns with the brand’s values and the essence of this premium liquor. Our goal was to create a design that is not only visually appealing but also tells a story of craftsmanship, quality, and sustainability.