Seafood has been a favorite meal all over the world with its abundant essential nutrients and exquisite flavors. When it comes to seafood supply, one region that has become an international export center is Southeast Asia.

Vietnam has many factors bestowed by nature such as a long coastline, diverse river and lake systems, favorable for aquaculture. Moreover, Vietnam’s sea has many different hot and cold ocean currents, so the source of fish and seafood is quite abundant. Vietnamese fishermen have a long tradition of going to sea to exploit seafood, forming offshore fishing villages. Therefore, Vietnam can provide a large volume of safe seafood, stable quality thanks to the abundant supply and the potential of 28 coastal provinces, with land and water resources for aquaculture and a developed processing industry with more than 600 exporting enterprises.

The seafood industry and seafood businesses are increasingly concerned with food safety and hygiene, environmental and social responsibility, processing plants are applying HACCP, more and more farming areas and processing plants are achieving sustainable certifications such as ASC, GLOBAL GAP, MSC, VietGAP, … Thanks to that, Vietnamese seafood has built a prestigious brand, favored by consumers in the region and the world.

Catching up with this trend, the owner of Super Oc Enterprise has “kindled” the idea of ​​building a “Seafood Snack” restaurant right in the capital Hanoi. However, before officially building and operating, the first step we need to develop is a synchronous and professional brand identity.

In today’s competitive economic climate, having a professional restaurant brand identity is extremely necessary. It helps the restaurant position its brand in the market and build the restaurant’s image in the hearts of every diner. Let’s find out how Brandgo “idealized” Super Oc’s Brand Identity in the project below!