Harmora is a pioneering force in providing innovative carbon offset solutions, dedicated to helping businesses achieve carbon neutrality seamlessly. With a mission to make sustainability accessible and impactful, Harmora empowers organizations of all sizes to make a real difference in the fight against climate change. Their suite of cutting-edge tools, including real-time emissions tracking, a marketplace of verified offset projects, and comprehensive impact reporting, ensures that every step towards sustainability is effective and meaningful.
Harmora needed a brand identity that would effectively communicate their mission and values, resonating with businesses committed to sustainability. They sought a cohesive visual identity that would reflect their innovative approach and establish their position as a leader in carbon offset solutions. The goal was to create a brand that not only highlights their technological prowess but also their commitment to environmental stewardship.
Our journey with Harmora began with an in-depth exploration of their core values, market positioning, and vision for the future. Through collaborative workshops and extensive research, we aimed to understand the essence of Harmora’s brand. This foundational understanding guided our creative direction, ensuring that the visual identity we developed was perfectly aligned with Harmora’s ethos.
We crafted a brand identity that encapsulates Harmora’s commitment to sustainability and innovation. The new visual identity features a sophisticated logo, a harmonious color palette inspired by nature, and modern typography that conveys clarity and professionalism. The brand elements are designed to work seamlessly across various platforms, from digital interfaces to printed materials, ensuring a consistent and impactful presence.
CREDIT
- Agency/Creative: Numinous
- Article Title: Harmora’s New Branding and Visual Identity by Numinous: Leading the Way in Carbon Offset Solutions
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: United States
- Agency/Creative City: Portland, Maine
- Market Region: North America
- Project Deliverables: Brand Design, Brand Identity, Branding, Identity System, Logo Design
- Industry: Professional Services
- Keywords: Branding, identity design, logo design, brand design
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Credits:
Founder/Creative Director: Geovanie Radcliffe