“D´EYRAS, Medronho, and Olive Oil – what do they have in common? Both trees are native to Portugal.
The glory of Mediterranean flora is evident in its richness and diversity, ancient adaptation to the region’s hot and dry summers, and its contribution to the prevention and minimisation of the impacts of forest fires. This promotes the safety and development of local communities, which is the philosophy of this new brand. Inspired by this, we created beautiful illustrations of olives and arbutus to adorn their labels and selected a delicate bottle that resembles old pharmacy bottles.”

D’Eyras was established in 2015 with the motivation to return to the village where the family had lived continuously for over 8 generations. This was with the aim of honouring the uniqueness of their origins and their commitment to respect the land where the family settled before 1780.
The “Medronheiro” (Portuguese name for Arbutus unedo, the strawberry tree) is a wild spontaneous plant well adapted to the conditions of the region, including the forest fires that repeatedly devastate it. The Arbutus spirit (“Medronho” or “Medronheira”) is a notable traditional Portuguese drink. Therefore, they decided to plant Medronheiro trees on their land and produce its spirit. “Vira Lobos” is the name of their premium quality organic Arbutus spirit, distilled in a recently built craft distillery. Additionally, the family recovered and renovated their traditional olive grove, planting new olive trees, mainly of the Galega variety that is characteristic of their region. D’Eyras is also the name given to their olive oil, produced in a small traditional cooperative olive oil mill from the 1950s, which was modernised by the family in 2014.