At the heart of Qalamouni lies a dedication to authenticity, quality, and the vibrant flavors of the Mediterranean. Our brand essence embodies the essence of tradition, coupled with a modern twist, offering consumers an experience that evokes memories of sun-drenched landscapes, family gatherings, and the simple joys of wholesome cooking.
Brand Vision
Qalamouni seeks to become the quintessential choice for discerning consumers who appreciate the finer things in life. The vision is to establish Qalamouni as a trusted household name, synonymous with uncompromising quality, exceptional taste, and a commitment to sustainability and ethical sourcing practices.
Brand Mission
The mission is to bring the essence of the Mediterranean to kitchens around the world, one bottle at a time. Through meticulous craftsmanship, innovative product development, and a passion for excellence, we aim to delight our customers with products that elevate their culinary experiences and nourish their bodies and souls.
Brand Values:
Quality: We are committed to sourcing the finest ingredients and employing rigorous quality control measures to ensure that every product bearing the Qalamouni name meets the highest standards of excellence.
Authenticity: We honor the rich heritage and time-honored traditions of the Mediterranean, crafting our products with respect for the land, the people, and the culinary legacy of the region.
Innovation: While rooted in tradition, we embrace innovation as a means of pushing boundaries and staying ahead of the curve, continuously exploring new flavors, formats, and packaging solutions.
Sustainability: We recognize our responsibility to the environment and the communities we serve, prioritizing sustainable practices throughout our supply chain and minimizing our ecological footprint.
Product Portfolio:
Extra Virgin Olive Oil: Cold-pressed from the finest olives, our extra virgin olive oil is prized for its superior quality, rich flavor profile, and exceptional nutritional benefits.
Balsamic Vinegar: Aged to perfection, our balsamic vinegar adds depth and complexity to salads, marinades, and sauces, imparting a touch of Mediterranean elegance to every dish.
Tomato Paste: Made from sun-ripened tomatoes and carefully blended with aromatic herbs and spices, our tomato paste is a versatile staple in any kitchen, perfect for soups, stews, and pasta sauces.
Olives: From briny Kalamata to buttery Castelvetrano, our selection of olives offers a taste of the Mediterranean in every bite, whether enjoyed as a standalone snack or incorporated into your favorite recipes.
CREDIT
- Agency/Creative: Rania Said
- Article Title: Qalamouni Brand and Packaging Design
- Organisation/Entity: Freelance
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: United Arab Emirates
- Agency/Creative City: Dubai
- Market Region: Middle East
- Project Deliverables: Brand Design, Packaging Design
- Format: Bottle
- Industry: Food/Beverage
- Keywords: Olive oil, packaging, vinegar, paste, bottle, branding
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Credits:
Creative Director, Senior Graphic Designer: Rania Said