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A Colour Journey for Bari Swimwear by Matias Funes

A Colour Journey for Bari Swimwear by Matias Funes

This project was created for a Mexican swimwear brand called “Bari Swimwear” that sought to develop personalized illustrations of world landscapes that are related to water. The main objective was that, in addition to differentiating each illustration through the chosen landscapes, a color contrast between the designs should also be emphasized to provide diversity to the collection. The techniques used in the illustration process are purely digital, and combine watercolor, crayons and fine pencils.

Este proyecto fue creado para una marca Mexicana de tajes de baño llamada “Bari Swimwear” que buscaba desarrollar ilustraciones personalizadas de paisajes del mundo que estén relacionados con el agua. El objetivo principal fue que, además de diferenciar cada ilustración por medio de los paisajes escogidos, también se debía enfatizar un contraste de color entre los diseños para otorgar diversidad a la colección. Las técnicas utilizadas en el proceso de ilustración son meramente digitales, y combinan el “watercolor”, “crayolas” y “lápices finos”.

The first illustration called “Refresing forest”: Considering the trend of new age combined with the mystical, I made a visually refreshing illustration. The blue and green tones, the leaves flying with the wind, the waterfall as background elements and the wet stones allow you to receive a sensation of pleasant cold.

The second illustration called “Pink mangrove”:In this illustration I tried to create a quiet, pleasant environment that takes us to the peace that a good vacation can offer. As the concept of “mangrove” can have a more gloomy perception, soft and bright tones were applied, and moving elements were incorporated to counteract the aforementioned concept.

The third illustration called “Tropical beach”: This illustration was created with the aim of producing “warmth” when observing it. For this reason, warm tones were used applied in a beautiful tropical, rustic and virgin landscape.

The fourth illustration called “Miami vibes”: A silent and nostalgic sunset accompanies the end of a great day at the beach. The illustration with an air of Miami in the 80s, purple and red tones connects us with the gratifying pleasure of ending a fun day at the beach.

CREDIT

  • Agency/Creative: Matias Funes
  • Article Title: A Colour Journey for Bari Swimwear by Matias Funes
  • Organisation/Entity: Freelance
  • Project Type: Illustration
  • Project Status: Published
  • Agency/Creative Country: Mexico
  • Agency/Creative City: Mexico City
  • Market Region: North America, South America
  • Project Deliverables: Art, Art Direction, Digital Art, Digital Painting, Illustration, Painting, Pattern Design
  • Industry: Fashion
  • Keywords: illustration, painting, digital illustration, landscape, swimwear, pattern, Matias, Funes, Matias Funes, Mexico, dibujo, ilustración, color, colorful, landscape, paisaje, fabric, swimsuit, beach, forest

  • Credits:
    Illustrator: Matias Funes
    Client: Bari Swimwear

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