Overview:
Mindfulness and respect are at the core of Jackson Temple Distilling Company. They adhere to a responsibility towards sustainability while cultivating intentionality in their ingenious, craft-focused spirits. With a sophisticated approachability that welcomes like-minded, forward-thinking consumers (and soon-to-be advocates), they eagerly experiment with new techniques and never take shortcuts.

The Thoroughbred team was entrusted to bring their values and vision forward into a one-of-a-kind California gin. Through brand creation, packaging design, portfolio strategy and vendor sourcing, Thoroughbred was able to help capture the essence of north-central California’s singular terroir in Hornbrook Gin. Each bottle is a journey into their passion for provenance and botanical exploration that appeals to gin aficionados and novices alike.

About Thoroughbred Spirits Group

Thoroughbred Spirits is a full service spirits-focused consulting firm with the knowledge and experience to help brands in every stage. Our firm is comprised of a team of experts who consult on all facets of the spirits industry, making us a strong partner for concept-driven design and branding. Because we know the industry firsthand, our design team is dedicated to creating designs that aren’t just eye-catching and beautiful, but, most importantly, effective. We dig deep into the soul of your brand to fully understand your consumers, define what matters to them, translate this into best-in-class design, and prepare materials that will resonate to drive purchase and encourage loyalty. A design may be beautiful, but if it doesn’t connect with your consumer in an impactful manner, it won’t sell. The spirits business is, after all, a business, and your designs are critical to engaging your audience, enhancing their experience with your brand, and delivering sales. We understand that, and we can help.

In addition to branding, packaging design, print materials, and marketing content for distilleries and spirits brands, Thoroughbred Spirits’ services focus on clients’ biggest problems and opportunities: concept ideation and business planning, strategy, product development, distillery engineering and planning, liquid development, route-to-market strategies, corporate finance, performance improvement, and general advisory.