Hochburg Design – Pro Delight | Packaging
“That’s how ice cream tastes. And that’s how ice must look. Simply better than everyone else. With more taste and style and less superfluous.”
“So muss Eis schmecken. Und so muss Eis aussehen. Einfach besser als alle anderen. Mit mehr Geschmack und Stil und weniger Überflüssigem. HOCHBURG hat aus einem leckeren Ladenhüter einen noch leckereren Verkaufsschlager designt. Samt Logo, Illustration, Packaging und hohem Wiedererkennungswert fürs Auge. Ein köstliches Comeback von mehr Protein und weniger Zucker und Fett in vier Geschmacksrichtungen, das schon im Regal schmeckt.”
“Ice cream must taste like ice cream, ice cream must look like that, just better than any other, with more taste and style and less superfluous.” HOCHBURG has turned a tasty store keeper into an even better-seller, complete with logo, illustration, packaging and eye-catching recognition A delicious comeback of more protein and less sugar and fat in four flavors that’s already on the shelf. ”
CREDIT
- Agency/Creative: Hochburg Design
- Article Title: German Pro Delight Ice Cream Brand and Packaging Design
- Project Type: Packaging
- Agency/Creative Country: Germany
- Format: Pot
- Substrate: Pulp Carton
- Industry: Food/Beverage
