Rebrading an existing branding agency is an undoubted challenge for the necessity of creating a mutual and simple identity to suit all preferences ,
Having a wide range of different clients from different categories demands having a creative and unique identity to suit the diversity of clients and categories and even personal opinions, so i hope i managed to achieve this sophisticated yet simple visual identity.
Our brand objectives were reflecting our special characteristics as the boldness, being edgy and goal oriented in a simple yet sophisticated way making the audience amazed by the concept and hidden meanings behing the simple shapes that represents the brand ,even the colors i chose bold and vivid ,saturated colors to the audience attention because who will trust an agency with his brand that can’t drew your attention in countable seconds right?
Good design has a delicate balance of allure, vitality, and sophistication. There’s no end to creativity in design — from geometric shapes to a vivid color palette. Every design is an evolving puzzle.
It may seem hard to look for one word to help someone understand the feel and mood of your design. But the right adjective can easily sum it up. We’ve listed several adjectives for design that can help you out!
These adjectives can come in handy when describing your brand style or design projects
Our brand has three main objectives
That 1-we easily can communicate your brand message 2-we align with our partners 3-we personalize our services according to your needs and preferences and your target audience and objectives of course
This project had multiple deliverables
As : stationery-office branding-website-and digital calendars
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CREDIT
- Agency/Creative: Farah eltamalawi
- Article Title: Fms Agency Brand Identity
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Egypt
- Agency/Creative City: Cairo
- Market Region: Middle East
- Project Deliverables: 2D Design, Art Direction, Brand Creation, Brand Design, Brand Experience, Brand Guidelines, Brand Identity, Brand Redesign, Brand Strategy, Brand Tone of Voice, Branding, Creative Direction
- Industry: Mass Media
- Keywords: Agency branding graphic design art director
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Credits:
Art director: Farah el tamalawi