Aurea Hotels is a collection of boutique hotels that invite you to discover the true meaning of a destination. They are more than a place to stay… they are the host of the guests, creating unforgettable experiences that fill your soul.
Aurea hotels combines the charm of a boutique hotel with the services of a grand hotel. With a proprietary symbol that refers to the beauty of the places and experiences that are discovered during the stay. It is based on a geometric figure with a circular base, an element that evokes protection, infinity and perfection. From these elements the geometric and minimalist language is built that gives the hotel a contemporary and elegant style.
CREDIT
- Agency/Creative: Morillas Brand Design
- Article Title: Aurea Hotels Brand Identity
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Spain
- Agency/Creative City: barcelona
- Market Region: Europe
- Project Deliverables: Brand Creation, Brand Design, Brand Identity, Branding
- Industry: Hospitality
- Keywords: WBDS Agency Design Awards 2023/24
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Credits:
Design Agency: Morillas Brand Design
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
