Whoa offers delicious high potency edibles at a price you can’t beat. Mark started the business back in 2017, focused on bringing gourmet chocolate confections, like truffles, center filled chocolate confections and caramels. We’re looking for a new logo as the business is relaunching with a new strategy, focused on high potency products for daily consumers.
We want the brand to express the feeling and vibe you get from being high and taking edibles. The feeling right when you second guess if you’re actually high or still waiting for the edible to kick in, then you know for sure. That moment when you’re suddenly on the ride and there’s no going back.
People eat edibles for a variety of reasons, including: Longer-lasting effects: When cannabis is ingested in the form of an edible, it is metabolized differently than when it is smoked or vaped. This can lead to a longer-lasting and more intense high, which some people find desirable.
Discreet consumption: Edibles can be consumed discreetly, without the smell or smoke associated with smoking or vaping cannabis. This can be particularly desirable for people who need to consume cannabis in public or in situations where smoking or vaping is not allowed.
Medical reasons: Some people use edibles for medical reasons, as they can provide longer-lasting pain relief or help with other medical conditions.
Personal preference: Some people simply prefer the taste and experience of edibles over smoking or vaping cannabis.
Avoidance of negative effects of smoking: Smoking cannabis can cause respiratory issues and irritate the lungs. Edibles offer an alternative way to consume cannabis without the negative effects of smoking.
Easy to consume: Edibles can be an easy and convenient way to consume cannabis, as they can be purchased pre-made or made at home with minimal effort.
CREDIT
- Agency/Creative: Emir Kudic
- Article Title: Whoa Cannabis Infused Edibles Branding and Packaging
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Bosnia and Herzegovina
- Agency/Creative City: Sarajevo
- Market Region: North America
- Project Deliverables: Brand Design, Branding, Label Design, Logo Design, Packaging Design, Packaging Guidelines, Typography
- Industry: Food/Beverage
- Keywords: edibles, gummies, cannabis, THC, CBD, food packaging, label design, logo design, graphic design