The Overview
Are you also someone who likes to sing in the shower?

Sometimes, in a racing world, we just need to slow down and breathe, take time for ourselves. Self-care time is always a time for undivided attention to ourselves.

The Challange
Usually, when you do something, and do it with passion, you unconsciously start to sing – sing in your mind or sing out loud. It is that one time in the day where we are all alone in the shower, with no care in the world. This is when we are relaxed enough to burst into our favorite song, awakening the unhindered soloist inside of us.

The Solution
From this perspective we create a product and packaging that will remind us about the importance of having our own time and having a better understanding of what is truly urgent or important – relax, take care of yourself, and hum your favorite song- solala!.

This is our solo time – time for Solala.

The attractive packaging of Solala soap is in the form of a classical bathtub. It is unique not only for its design, but for being made from one single piece of paper.

The serene characters relaxing in the tub are making music. You can almost hear a song in the air as music is being played by each beautiful character relaxing in the tub: each soap type has its own character portrayed on the packaging – olive, rose, blueberry, and orange, which are the fragrance but also the natural ingredients of the product.

The product category is easily identified in the shelf by the packaging, which will be a fresh variation to the standard soap packaging familiar in the stores.

Complimented by this beautifully designed packaging, these soaps are meant to add bliss and song to any consumer’s life.