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Bespokem Brand Identity

Bespokem Brand Identity

Bespokem: The brand that seeks to revolutionize processes in the chemical industry

Bespokem is a technology innovation startup that works with biochemical materials to offer sustainable solutions and alternatives to traditional chemical industry processes.

Bespokem is a young company that seeks to challenge and break manufacturing standards, generating circular industries, making the most of resources, betting on a green approach and revolutionizing industries for a better future.
Its name comes from the union of the words Bespoke and Chemistry.

We worked on the brand’s visual identity, graphics, and corporate stationery. We focused on creating a sleek-looking brand that reflects innovation and transformation in every detail.

By designing this brand identity, our goal was to reflect the professionalism and efficiency a chemical laboratory should inspire.
At the same time. We also sought to represent the laboratory’s experimentation and chemical processes through the minimalist yet bold graphics and energizing color choices we used.

Many patterns used in the graphics we developed are inspired by the shapes of different molecules, for example, Nylon.

The biggest challenge of this project was to maintain in each application the balance between the cleaning and neatness mentioned above while keeping a vibrant visual style, reflecting experimentation and dynamism but without losing that human and green approach that differentiates Bespokem from the rest of the chemical industry.


CREDIT

  • Agency/Creative: Manifiesto Mx
  • Article Title: Bespokem Brand Identity
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Mexico
  • Agency/Creative City: Ciudad de México
  • Market Region: North America, South America, Global
  • Project Deliverables: Art Direction, Brand Creation, Brand Design
  • Industry: Chemical
  • Keywords: Brand identity,Branding,Logotype,México,Biotech,science ,Identidad visual,Technology

  • Credits:
    Manifiesto Mx: Manifiesto Mx

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