Crispy jam is a brand of organic jam based on 100% fruits products without any preservatives or additives sugars.
This jam can be eaten for breakfast, lunch or dinner. The jam comes in a variety of flavours – strawberry, peach and mango.
For the logo we used a double circle, a sans serif font and a branch with leaves. It’s minimal and elegant logo.
The label uses a vibrant colour palette that highlights the fruit of each package. With that colour palette and that graphic concept that flees from the traditional achieved endowed product of a special personality.
The “Crispy jam” range includes jam, peanut butter, compote, loukoumia and spoon sweet.
Finally, we designed the website. On the website one can read the history of the company but also order his favourite organic jam.
CREDIT
- Agency/Creative: Katerina Theodosiadou
- Article Title: Crispy Jam Packaging Design
- Organisation/Entity: Freelance
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Greece
- Agency/Creative City: Thessaloniki
- Market Region: Europe
- Project Deliverables: Label Design, Packaging Design
- Format: Jar
- Substrate: Glass
- Industry: Food/Beverage
- Keywords: graphic design, jam
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Credits:
Web Developer: Martha Theodosiadou
