Emmanuel Emens – La Puntilla
“ La Puntilla fue creada a partir de la fauna de la zona en donde se produce la cerveza artesanal, destacando a el animal que es este caso se eligió a un zorro ya que es el que mas predomina en el lugar. La composición se baso en un estilo moderno pero a la vez vintage, resaltando el nombre de la cerveza para que destaque frente a al competencia.”
“La Puntilla was created from the fauna of the area where the craft beer is produced, highlighting the animal that is this case a fox was chosen since it is the one that predominates in the place. a modern style but at the same time vintage, highlighting the name of the beer so that it stands out against the competition. ”
CREDIT
- Agency/Creative: Emmanuel Emens
- Article Title: Consumer Brand Creation for Argentinian Beer
- Organisation/Entity: Agency Commercial / Published
- Project Type: Packaging
- Agency/Creative Country: Argentina
- Market Region: South America
- Format: Bottle
- Substrate: Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation