Alpha 1 Athletics is designed to help male and female youth and adults of all ages in sport-specific performance and general athletic training.

A1 Athletics mission is to help athletes understand the importance of Functional Training. By integrating precise training methods, their program’s main focus is to produce elite athletes with high-level abilities. They make it a priority to provide each athlete the proper guidance needed to reduce the risk of injury, develop the body to perform efficiently, and meet specific sport demands.

The trainers at A1 Athletics have proven not only to enhance performance training, but also to build confidence, boost morale, and instil motivation into the athletes to reach their maximum potential.

A1’s goal is to educate each individual athlete on the importance of top athletic sports performance training and injury prevention to take you to the next level.

While building their gym, the brand wanted to create a strong branding that will hold them in the long run, something simple and yet eye-catchy and memorable.

We made them a lettermark that is sharp and responsive, paired with an amazing font that has the same angle as the number 1 in A1. The mark was crafted to have a sense of sport and strength making it heavy and readable.

Bold and fast is an attribute of this logo mark, inspired by active performance. The lettermark is sharp and responsive, paired with an amazing font that has the same angle as the number 1 in A1.