Santos & Castro are two independent lawyers located in the city of Gramado, Brazil.
They contacted us to introduce their new visual identity, something that represented this new society; that demonstrated class, antiquity, timelessness and value.

The idea behind the symbol is in a simple way, to represent your initials, starting from the typography and elemental style that was used by the old families of the English monarchy, mixing with the symbols that once represented the first law companies of the same country .

The colors were selected with the aim of conveying sobriety and referring to the colors of the monarchy, so that the identity can be applied lightly, but with class. The result is a sophisticated identity that conveys seriousness and modernity.

For the typographic direction of the project, we have established a set of typefaces of the serif category, widely used by the old scribes of the last century, and which nowadays show concepts of sophistication and class.

“If you believe in something, fight for it, no one is above the law” this was the main phrase said by the partners in response to the question of how they see their office. That said, the whole process of building the company’s tone of voice turned within that, so that in an objective way, but with a serious, sober and cultured tone, we will show customers the right way to deal with a process and so win your cause.

In a nutshell, Santos&Castro is much more than a simple office, here we teach the culture of heritage, social and civic defense, always having a class refinement.