BioSystems is the global agile biotech company.
That develops solutions that allow to analyse biochemical reactions in the way you need, thanks to being a full-service company, flexible, LED pioneers and coming from an innovative environment because we craft the solutions that will allow you to expand knowledge and biotech.
The project presents a new development for this biotech brand.
As part of the brand definition, we shaped a dynamic visual identity that brought the brand concept to life with the help of media artist Santi Grau. To do so, we developed a dynamic graphic language that represents an abstract representation of the Franhoufer Lines.
The graphic resource is produced from a generative HTML tool.
CREDIT
- Agency/Creative: Morillas
- Article Title: Human-Centred Biotech Branding by Morillas
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Spain
- Agency/Creative City: Barcelona
- Market Region: Global
- Project Deliverables: Brand Identity
- Industry: Technology
- Keywords: WBDS Agency Design Awards 2021/22
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Credits:
Design Agency: Morillas
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
