Funny Eye Brewery – Rebranding. Explore The Unknown. 我們為澳門首間手工精釀酒廠 funnyeyebrewery 進行品牌重塑,建立「 Explore The Unknown 」為核心的品牌定位,並設計全新的視覺形象及一系列產品包裝。We rebranded Funny Eye Brewery, Macau’s first craft brewery, and established a brand positioning with “Explore The Unknown” as the core. A new visual identity with fun and mysterious illustrations is developed and are applied to the beer cans and a collection of product packaging.
Lychee Black Tea Ale: The tea has a fruity aroma, the taste of the tea is bursting, the flavor is round, and the tip of the tongue is slightly sweet. This is a tea-flavored craft beer that spans the old days and is gentle. Osmanthus Pilsener: The golden body exudes a tangy osmanthus fragrance, the mouth is refreshing and slightly sweet, sweet but not greasy. Rose Ale: The tangy rose aroma, the entrance is refreshing and simple, and the end is sweet. Passion Fruit Cider
Daydream wine: The wine is refreshing, sour and sweet, passionate and unrestrained. Lucky Cat IPA: The whole is bright citrus, grapefruit fragrance. The wine is full-bodied and full-bodied, and the flavour is full of fruity aromas. Pale Ale: When you drink it, it is like being in a tropical fruit garden. Oranges, mangos, and passion fruit can be picked at your fingertips. The strong juice and coconut aroma fill your mouth.
The brand under 2048 (Macau) Co., Ltd. is a creative and energetic brand. It also represents the fearless spirit of the new era and marches forward to the ideal world. No one tells us what to do is the most correct, so we must obey and persist in doing what we want to do. This is the purpose and philosophy of “Funny Eye”.
CREDIT
- Agency/Creative: Wwave Design
- Article Title: Funny Eye Brewery Rebranding Created by Wwave Agency
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Macau
- Agency/Creative City: Macau
- Market Region: Asia
- Project Deliverables: Brand Design, Packaging Design, Rebranding
- Format: Can
- Substrate: Metal
- Industry: Food/Beverage
- Keywords: Rebrand, Packaging Design, Macau, Weave
-
Credits:
Creative direction: Kenneth ho
Animation: Kay
Font design: slobzheninov