Plant-based? No added sugar? Six net carbs per pint? Danger! Delicious low-carb vegan ice cream! Delish is about to make you addicted to ice cream – without feeling guilty after eating it. A healthy, sweet, vegan dessert with coconut and cranberry flavor that is low in carbs. Through its plant-based ingredients, Delish not only saves animals and the environment, but also your fitness goals from getting off track. A modern product that doesn’t have to hide behind a generic packaging design. The perfect sweet snack with lots of benefits, tastefully presented like badges that are listed and visualized. Bold colors suggest an intense taste because not all vegan products have to come in a dull, green look that screams „eco“ instead of „fun“! Joyous illustrations and organic materials ensure ease and a humorous take on snack design while playfully inspiring non-vegans to integrate plant-based snacks into their day-to-day diet. A feel-good packaging design for a feel-good product. Printed with organic ink on a paper cup that has a thin layer of bioplastic on the inside (to protect the delicious product), the packaging of Delish can be thrown in the wastepaper bin after being emptied with a spoon – it doesn’t have to be cleaned with water first. Tasty, cute, healthy and easy: Simply Delish. Because vegans do it better! This fictional product is part of a series of various conceptual projects by packaging design agency Win Creating Images, based in Berlin, Cologne, Aachen (Germany) and Zug (Switzerland).