We have created a redesign of the logo for Medihuanna. The green leaf neatly fit into our typography and became a style-forming element. This form is a pattern, an abstraction, and a container inside which photos, various graphics, and so on can be placed.
Medihuanna is an organisation that provides a portal with accredited training for healthcare professionals (HCPs) to prescribe medicinal cannabis.
We strive to provide comprehensive, non-biased and easy to understand medicinal cannabis education for health professionals. Our goal is to educate health professionals in the safety requirements of prescribing by providing practical self-paced online courses, workshops, books and resources to the medical community.
Our accredited, science-based medicinal cannabis education will help medical practitioners develop the necessary skills to confidently assess and advise patients regarding the suitability of medicinal cannabis treatment.
Cannabis should be monitored in a proper clinical setting to optimise the therapeutic result and reduce side effects. It is vital for healthcare professionals to have a better understanding of this holistic plant and how it works in the body.
Many people all over the world report great benefits of medicinal cannabis and it is important that health professionals are provided with the necessary information to ensure the highest standard of patient care.
Dr Towpik, the founder of Medihuanna was one of the first clinician to prescribe medicinal cannabis in Australia. With her practical experience, Medihuanna has developed a comprehensive medicinal cannabis curriculum for medical practitioners, using real case studies and practical knowledge in patient management and monitoring.
We believe high-quality education is the key to achieving widespread acceptance, enabling medical practitioners to understand this complex therapeutic agent so that it may be integrated into modern medicine.
CREDIT
- Agency/Creative: Kroog
- Article Title: Medihuanna Rebranding Designed by Kroog
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Australia
- Agency/Creative City: Melbourne
- Market Region: Oceania
- Project Deliverables: Art Direction, Brand Guidelines, Brand Identity, Brand Mark
- Industry: Education
- Keywords: identity, Branding, logo, redesign, education
-
Credits:
Art-direction: Arek Dvornechuck
Lead designer: Mikhail Kokin