Pitchnext is a consulting company from Germany, accompanying companies by challenging the mindset of working tomorrow – playful with gamification. The idea is to combine creative disruptiveness with realistic rationalism through goal-oriented methods: Innovative. Agile. Iterative. Intensive. What they do is to ideate and moderate, design thinking, workshops, trainings, keynote and being a challenging partner as change agents.
The team behind lecturer and Chief Executive Officer Nicolai Krueger connects creative processes with a practical approach. The clients of the startup are universities, innovation labs, banks and Search Engine Optimisation companies.
Create a brand system that mimics the company’s spirit and personality, beautiful simple human solutions with elegant simplicity. Imaging the consulting services as a trustfully partner in disruptive times and to convey the symbiosis of an agile mindset with joy for the future. Furthermore the development of a forwardlooking, smart corporate identity and conceptional works on high-quality means of communication for digital and analogue usage. A main focus is to meet the challenge of communicate an abstract and complex issue.
The service of the startup a nutshell – pitchnext. Having in mind the phrase “Ideas flourish when curiosity thrives”, we created a brand system that discovers solutions through new connections. The brand focuses on the true project’s potential while highlighting strengths and creating a pattern that guides you through layouts. The solution represents the ideas in motion awakening your curiosity. Visualizing the agile service in a playful way and transform the service from the inside out. Ping-Pong. Innovation opens a field of innovation processes. Therefore the idea of co-creation is built on the smallest unit in pitching dots, the variables support targeted messages in marketing tools from stationery, note books and work materials. The identity is turning out as a framework to get more inventive – because innovation needs ping and pong.
CREDIT
- Agency/Creative: VISEE Design
- Article Title: Visee Design Help Pitchnext Challenge the Mindset of Work Tomorrow
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Germany
- Market Region: Europe
- Project Deliverables: Brand Creation, Brand Guidelines, Brand Identity, Brand Naming, Brand Strategy, Branding, Graphic Design
- Industry: Entertainment
- Keywords: Branding, Consulting, Coaching, Workshops, Future, Disruption, Agile, Innovation, Transformation, Marketing