AVC – Schooner
“”Schooner” product range has been widened with the addition of smoked fish line.
Key target during the working proccess was to ensure that packaging design will stand out amongst existing products
and the same time not to lose its identity.
Solution came in with a new type of texture – parchment. Making it the unique element of a new product line,
parchment translates the main product quality of “Schoone” – naturalness.
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Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
