‘La Clé de la Vallée’ – The Key to the Valley. A Côte-Rôtie AOC wine, the most linear, pure and signature French appellation for Syrah. This is one of the key and first wines of the northern Rhône valley, both geographically and in style. It is represented by a tactile yet clean design which invites the consumer to visually discover this renowned and premium French wine region.
CREDIT
- Agency/Creative: Miguel de Almeida
- Article Title: A Sophisticated Côte-Rôtie AOC Label Design by Miguel de Almeida
- Organisation/Entity: Freelance, Non Published Concept Design
- Project Type: Packaging
- Agency/Creative Country: United Kingdom
- Market Region: Europe
- Project Deliverables: Brand Creation, Branding, Illustration, Packaging Design, Product Naming, Tone of Voice
- Format: Bottle
- Substrate: Glass, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation