Julie Eckert Design – Tria Taproom Beer Crowlers
“Tria Taproom is the first restaurant in Philadelphia to be completely on draft – even wine. To top that off, the kegs are hooked up to their beverage site so you can check and see how much is left of your favorite specialty beer or wine before it’s gone. As a new brother to the original Tria chain, the Taproom continues to excel in beer, wine and food. I worked alongside the owners and architects to create this new identity. Recently, due to the creation of to-go crowlers, we worked together again to create a can design that would reflect the brand ideals, industrial yet barnyard, and classic yet modern. The final can design is a good mix of confident, sassy and nerdy about beer.”
CREDIT
- Agency/Creative: Julie Eckert Design
- Article Title: Damn Good Can Design for Taproom’s Take Home Beer
- Project Type: Packaging
- Agency/Creative Country: United States America
- Market Region: North America
- Format: Can
- Substrate: Metal
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
