We gave big data crunchers Oakland their own big reveal, with a bold new look! Dealing with big data is serious business. How do you take a serious brand with a complex and technical offering and inject the human touch that the team are well renowned for.
We created a fresh and bold new look for Oakland that manages to blend their credibility and professionalism with their collaborative approach to working through complex challenges and human side. In this redesign, we pulled their three business specialisms together with a unified look and feel as for Oakland their value sits at the intersection of these different areas of expertise!
CREDIT
- Agency/Creative: OurCreative
- Article Title: OurCreative Creates Fresh New Look for the Oakland Group
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: United Kingdom
- Market Region: Europe
- Project Deliverables: Brand Design, Brand Guidelines, Brand Identity, Brand Naming, Brand Refinement, Brand Rejuvenation, Brand World, Branding, Graphic Design, Rebranding, Tone of Voice
- Industry: Technology
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
