Ruth is a spanish professional photographer and her art is expressed in Black and White photographs, where she specializes in concerts. The first decision I’ve made with her was to work starting from the QUESTION. Doing so has given us the opportunity to find the most influential values and characteristics of his personality and thus work on a robust strategy. From the mentoring work, I have created a brand that identifies her, with which she feels represented. This is how “FOTOGRAFÍA CON HISTORIA” was born, a bet to tell different realities from their perspective. The result is a very beautiful work of Branding and Digital Strategy that will accompany Ruth in the next steps.
CREDIT
- Agency/Creative: The Undefined Project
- Article Title: Visual Identity Created Through Mentoring Sessions
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Spain
- Market Region: Europe
- Project Deliverables: Brand Creation, Brand Identity, Brand Naming, Brand Strategy, Branding, Graphic Design, Identity System, Product Naming, Tone of Voice
- Industry: Entertainment
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
