When bees are present, the ecological environment is healthy and thriving. The Pollinator Series salutes the beloved Honeybee, Paxton’s mascot, for it’s vital role in maintaining natural balance and health in the world and in their organic-biodynamic vineyards. The design visually translates this natural journey carried throughout the vineyard.
CREDIT
- Agency/Creative: David Byerlee Design
- Article Title: Paxton ‘Pollinator Series’ by David Byerlee Design
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Australia
- Market Region: Multiple Regions
- Project Deliverables: Branding, Packaging Design, Product Architecture
- Format: Bottle
- Substrate: Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation