Identity created for the Manolo Rúa studio inspired by three graphic elements: a puzzle piece, the first letter of the architect’s name and the geometries of the architectural plans. The resulting identity is a flexible brand that expands according to the media in which it is applied. It can also function as an image container creating a strong and versatile aesthetic.
CREDIT
- Agency/Creative: Barceló estudio
- Article Title: Identity Created for the Manolo Rúa Studio
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Spain
- Market Region: Europe
- Project Deliverables: Brand Guidelines, Brand Strategy, Branding, Graphic Design, Identity System, Rebranding, Tone of Voice
- Industry: Construction
- Keywords: flexible identity
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation