Notch is an Artisanal Bistro; offering a wide range of authentic artisanal items, crafted with high quality, authenticity and inspiring renovated look.
The product range includes desserts, bakery, sandwiches, juices, and speciality coffee
We created a photography direction that focused on the products’ beautiful design and colors, layers, and quality in an older environment that had authentic old tools, plates, and books.
CREDIT
- Agency/Creative: BOLD branding
- Article Title: The Distinctive Persona of Notch
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Egypt
- Market Region: Middle East
- Project Deliverables: Brand Architecture, Brand Identity, Branding, Graphic Design, Structural Design
- Industry: Food/Beverage
- Keywords: branding, design, graphic design, printing, photography, art direction, menu design
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation