Activ8 is a water brand from the United States. It is not just any regular water; it is an alkaline solution with an 8.2 pH and is loaded with health benefits. Our approach to its design was straightforward but not ordinary. The waves and the aqua color were representative of the water and all the other smaller elements were highlights of the water’s multiple benefits. For a product that is beyond water, our output was beyond design.
CREDIT
- Agency/Creative: 78 Design
- Article Title: Structured Alkaline Water
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: India
- Market Region: Asia
- Project Deliverables: Branding, Packaging Design, Product Architecture, Research
- Format: Sleeve
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation