Greek Nature Estate is a company active in the field of olive oil production with its origins being in Sparta where olive cultivation has been part of life for the locals for centuries. For the creation of the corporate identity we drew inspiration from the timeless geometry of the antefix. The elaborate olive branch that adorns it indicates what the character and nature of the business is. The design of the packaging of the two kinds of premium olive oil produced was inspired by the country of export, Japan. The olive tree artfully follows Japanese images with its trunk and branches seemingly flowing freely to the sky. Its leaves are golden yellow like the golden fruit it bears. The design of the Greek Nature Estate English website was based on the same clear, fresh ideas we used to create the branding and packaging.
CREDIT
- Agency/Creative: Elena Anagnostelou | CREATIVE STUDIO
- Article Title: Greek Nature Estate
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Greece
- Market Region: Asia
- Project Deliverables: Brand Design, Brand Identity, Brand World, Branding, Graphic Design, Packaging Design
- Industry: Agriculture
- Keywords: Extra Virgin Olive Oil, Packaging Design, Branding, Brand Identity, Greece, Japan, Olive Oil, Web Design
