We always believe that packaging is more than wrapping the products. It can integrate with art and bring visual enjoyment to people. For this drip bag coffee, we used the colour contrast to bring out the sweet and strong taste of the coffee. We also want the package not just a box to store the coffee, but also a decoration that people will put in their home even when they finished the coffee.
CREDIT
- Agency/Creative: VINCDESIGN
- Article Title: DAMA Drip Bag Coffee Packaging Design
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Hong Kong
- Market Region: Asia
- Project Deliverables: Packaging Design, Tone of Voice
- Format: Box
- Substrate: Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation