Creation of branding and concept for The termite studio. They are industrial designers who work with eco-friendly and controlled logging woods, making some useful, modern, and refined design pieces. The branding concept is inspired by termites, because this animal exclusively goes to good quality wood to feed on and create its home. This concept has been very useful to create the graphic and copy parts, resulting in some funny play on words and claims.
CREDIT
- Agency/Creative: Lassnig Studio
- Article Title: Branding and Concept for the Termite Studio by Industrial Designers
- Organisation/Entity: Freelance, Non Published Concept Design
- Project Type: Identity
- Agency/Creative Country: Spain
- Market Region: Multiple Regions
- Project Deliverables: Brand Creation, Brand Identity, Brand Naming, Brand Strategy, Branding, Graphic Design, Packaging Design, Research, Tone of Voice
- Industry: Manufacturing
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
