KABANOSY dry sausages made of natural meat and spices by exclusive technology. Packaging design is impossible not to notice. It’s a harmonious extension of the corporate rebranding and the new brand identity – the business with a human face. Even in communication materials, the KABANOSY effect is evident: eyes are burning, hands are doing the job. That’s all about ‘Dmytruk’.
CREDIT
- Agency/Creative: Dozen Agency
- Article Title: Supermeat Product Kabanosy
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Ukraine
- Market Region: Europe
- Project Deliverables: Brand Identity, Brand Strategy, Branding, Packaging Design, Photography, Product Architecture, Product Naming, Rebranding, Research, Tone of Voice
- Format: Blister-Pack
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
