Distinguishing yourself in a showcase of products such as ice cream that is highly varied in taste and design has always been a difficult and enjoyable challenge.
The Scoop product marketplace encompasses everyone in the community, perhaps this is our first challenge that has become a strong point of packaging, using different product ideas and design.
The goal of the studio’s designers was to connect the audience’s eye to creative visuals at first glance. It was also important for us to keep the basic shape of the packaging.
CREDIT
- Agency/Creative: Studio Metis
- Article Title: Scoop Ice Cream – Studio Metis
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Iran
- Market Region: Asia
- Project Deliverables: Graphic Design, Illustration, Packaging Design, Product Naming
- Format: Bucket, Pot, Tube
- Substrate: Pulp Carton
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation