Telekom Slovenjie, the telecom from Slovenia, wanted to cover a wider spectrum of services with a new Brand. In this sense, they acquired IZI with an excellent brand recall. For the relaunch of the brand, they were looking for something strong, fun and iconic that was relevant for the target in terms of notoriety but relevant for daily consumers’ live.
CREDIT
- Agency/Creative: Pointbleu Design
- Article Title: Pointbleu Design Creates the New Corporate Identity for IZI
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Spain
- Market Region: Europe
- Project Deliverables: Brand Creation, Brand Design, Brand Experience, Brand Guidelines, Brand Identity, Brand Strategy, Brand World, Branding, Graphic Design, Identity System, Research, Tone of Voice
- Industry: Telecoms
- Keywords: Branding, Telecom, Web, Consumers, Notoriety, Identity
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
