Launching a new product on the market is very challenging. My idea was to start with a strong, symbolic design. I began designing with a special structure with print on ordinary materials and hard boxes, I tried for view trusty branding and packaging design I am using dark blue colour to deliver a trusted branding and packaging design, with complementary colors to draw on. for more attention in the form, I used of flowers and bird bushes.
For the design of the packaging, I used included the image of the Iranian motifs in particular as details to introduce this design as the Queen of Honey in all the designs presented so far for honey. I love old designs and traditions of Iranian design, and I proudly try to use the symbols of friendship, love and kind in my work as the bees gather flower pollen and offer it to their queen in love.
CREDIT
- Agency/Creative: Taha Fakouri
- Article Title: Taha Fakouri Create New Honey Packaging and label Design Concept
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Iran
- Market Region: Global
- Project Deliverables: Brand Advertising, Brand Architecture, Packaging Design, Product Naming
- Format: Bottle, Box, Jar
- Substrate: Glass, Glass Bottle, Glass Jar, Pulp Paper