Corporate Brand Redesign for Veco Group

Autentic Consulting – VECO Group

The Veco Group is a historic Multifamily office. It’s an independent Swiss private group based in Lugano, with offices in London, Dubai, Hong Kong and Malta. They have been actively helping their clients succeed in the private, corporate and commercial sectors since 1973. After winning a pitch against two others branding agencies, we worked along side with VECO Group marketing team to define a new brand strategy, position and identity (the old one was 25 years old). The project needed 10 months to be completed. The new brand identity was also accompanied by an advertising campaign, both online and offline. We also helped VECO to redesign the office interiors, signages and way findings