” Vsevolod Abramov and David Hovhannisyan have designed this bold conceptual packaging for cannabis cookies that would serve as souvenirs from the famous Rijksmuseum in Amsterdam.
“The largest museum in the Netherlands, the Rijksmuseum in Amsterdam, announced the Rijksstudio Award. This prompted the creation of cookies with cannabis on the basis of the collection of the Rijksmuseum. A good mood is guaranteed. What’s unique? Why do tourists go to Amsterdam? Of course, for cheese, tulips and wooden boots-clobs. However, it’s not a secret that many visitors to the Dutch capital come here to smoke legal marijuana.
The designers have developed a series of ‘Won Der Cookie- cookies with cannabis’ packages. The design was based on the ‘mood-smile’. Hence the main bright colors on the package and smiling portraits from the main national museum in the Netherlands – Rijksmuseum. Designers have implemented modern technologies including FaceApp, to create ‘smiling portraits.’”
CREDIT
- Agency/Creative: David Hovhhanisyan & Vsevolod Abramov
- Article Title: David Hovhhanisyan & Vsevolod Abramov – Won Der Cookie (Concept)
- Project Type: Packaging
- Format: Flow-Pack
- Substrate: Plastic