FICO Creative Studio – Birra Di Parma
The project aims to raise the beer’s status and its ordinary consumers.The clean and minimal lines are inspired by a contemporary design, which does not belong to the world of traditional beer.The choice of metallic colors helps to embellish the entire productTo support and strengthen the minimal expression we created a rigid and bold typographic expression, that has become the logo for the series.
CREDIT
- Agency/Creative: FICO Creative Studio
- Article Title: Brand and Product Design for a New Beer Brand
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Italy
- Market Region: Europe
- Format: Bottle
- Substrate: Glass
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
