“We are experts at designing brands that position and prepare companies for the next level”.
We are a studio specializing in the design of visual identity projects located in the city of Nova Iguaçu, Rio de Janeiro, Brazil. In order to reposition itself in a competitive Brazilian design market, we reformulated our identity in a creative process that explores the urban diversities that surround us.
The logo is based on a modular grid that helped not only the application of the brand but all the interactions of the visual identity. The studio’s design concept was inspired by the urban classic, where we explored various possibilities of applications and design in panels or posters, always reinforcing the weight and meaning of numbers 268.
And it is these varieties of applications in different types of materials or textures that bring the beauty of all communication. Creativity is a feature essentially explored in this project, which uses shades of gray – light and dark – as its main use, while orange brings brightness and highlight to the project. These are colors that reinforce the feelings of credibility and trust in our work, with the perfect balance in all the studio sessions, not only in the visual identity but in the entire physical structure and furniture.
We believe in graphic design as more than a tool to transform brands that position companies to the next level. In essence, that’s what we think of 268 Estúdio. May it be remarkable. Let it be direct. Let it be objective.
- Agency/Creative: 268 Estúdio Design
- Article Title: 268 Estúdio Design Branding
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Brazil
- Agency/Creative City: Rio de Janeiro
- Market Region: South America
- Project Deliverables: Art Direction, Brand Design, Logo Design
- Industry: Information
- Keywords: brand identity, design, logo, logotype, studio, graphic design
Graphic Designer: 268 Estúdio Design