The concept for this project: 100 Hectares filigrana is another project for 100 Hectares winery.
100 Hectares FIligrana is a balance between the art of making wine and the art of Filigrana when you see an aerial view of some of 100Hectares vineyards and some filigrana pieces from Viana do Castelo (north portugal) they have a lot of similitudes, both share the same attention to the detail, the same attention to make a masterpiece…. the heart is a traditional piece from Filigrana… the “heart” is also what Filipe and André Brás (owners of 100 Hectares) have and give to this project..that’s all about tradition thinking about origins and traditions.
But thinking about tradition in wine is also to think about the legal certification piece from Douro legal institute and in this case, we decided to use the traditional (and not in use nowadays) certification on bottle’s neck called “selo cavaleiro” to give to the bottle a fine and distinguish line on top. We used this traditional certification on the bottle but on the wood box we decided to use not the traditional process of marking but instead we use silkscreen printing and the result is this jewell from Douro. Printed in Tintoretto gesso with holographic hot foil.
- Agency/Creative: miguelfreitasdesign
- Article Title: 100 Hectares Filigrana
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Portugal
- Market Region: Europe
- Project Deliverables: Brand Identity, Packaging Design, Product Architecture
- Format: Box
- Substrate: Glass Bottle, Wood